Customers are transforming rapidly. You need to understand their needs and preferences. Doing so will help to provide good service, build loyalty and retain clients. Digital marketing is an excellent marketing component. It allows you to connect with potential customers online, create personalised experiences and drive conversions. This course will take you through different digital marketing strategies. You’ll learn how to sell products and services through digital channels like email, social media and SEO.

The Digital Marketing – Growth Hacking Techniques – Online Course will give you a solid understanding of the digital marketing fundamentals. Here, you’ll understand the core aspects of digital marketing. The course will introduce you to marketing models, such as the 4 Ps and Boston Consulting Group Matrix, for a better understanding of digital marketing. Next, you’ll understand the concept of growth hacking to attract more customers on small budgets. Moreover, you’ll identify the different stages of the customer journey to build profitable customer relationships and convert cold prospects into customers.

Moreover, the course will explain the importance of content in digital marketing. It will introduce you to the crucial elements of high-quality content. You’ll learn how to determine content value and execute a marketing strategy that works for your business. The course will also discuss how search engines work. It will teach you some essential SEO growth hack techniques to create in-depth content and outrank your competitors. You’ll learn about different types of digital marketing, such as SEO digital marketing, email marketing, and social media marketing, their essential components, and how to use them to generate profits.