• No products in the cart.


Level 2 - Certificate

15.21 Hours


  • Course Highlights

Are you ready to kickstart your journey in SEO? We welcome you to our comprehensive online course on Keyword Research. This course is suitable for all levels, whether you’re a newbie in SEO or a seasoned digital marketer.

Firstly, we get down to basics. We introduce you to what keywords are and why they are important. You’ll learn the difference between short and long-tail keywords. You’ll also discover what local keywords are and how they can help a business target a specific geographical location. Plus, you’ll understand the concept of research and buyer keywords and see how Google’s autocomplete can help in keyword research.

In the next section, we roll up our sleeves and get into the practical stuff. We walk you through some free software tools that can assist in your keyword research process. You’ll learn how to use Google’s Keyword Planner, sort keywords using the planner, and also use other tools such as LongTail Pro and KW Finder. We’ll also introduce you to some free keyword search volume tools and explain the role of a mouse recorder in keyword research.

As we progress, we prepare you for the real world. We teach you how to deliver keyword research as a freelancer. You’ll learn how to optimize an article for SEO and improve readability. You’ll also understand the importance of permalink settings in WordPress. By the time you complete this course, you’ll be confident enough to start offering keyword research services or apply these skills to your own business.

  • Learning outcome
  • Understand the fundamentals of keyword research.
  • Master various keyword research tools.
  • Discover techniques to optimize articles for SEO.
  • Understand how to deliver keyword research as a freelancer.
  • Gain expertise in optimising WordPress permalink settings.
  • Learn how to improve an article's readability.
  • Receive a certificate upon successful completion.
  • Requirements
  • Basic understanding of SEO.
  • Interest in learning new digital marketing strategies.
  • Reliable internet connection for online learning.
  • Why should I take this course?
  • Master keyword research to boost your website's SEO.
  • Enhance your career prospects in the field of digital marketing.
  • Develop an essential skillset for any SEO or content role.
  • Learn how to deliver keyword research as a freelance service.
  • Receive a certificate to validate your learning.
  • Career Path
  • SEO Specialist
  • Content Strategist
  • Digital Marketing Manager
  • Freelance Keyword Researcher
  • SEO Consultant
  • Entrepreneur

Course Curriculum

Module: 01
Introduction FREE 00:02:00
Difference Between Short & Longtail Keywords 00:06:00
What Are Local Keywords 00:02:00
Research vs Buyer Keywords 00:06:00
Google Auto Complete Search Engine 00:02:00
Module: 02
Free Software Walkthrough 00:03:00
Using Keyword Planner 00:05:00
Keyword Planner Sorting 00:10:00
LongTail Pro Keyword Research 00:10:00
KW Finder Keyword Research 00:05:00
Free Keyword Search Volume Tool 00:01:00
Mouse Recorder 00:04:00
Module: 03
How to Deliver Keyword Research as a Freelancer 00:10:00
Optimize an Article 00:20:00
Optimize Readability 00:08:00
WordPress Permalink Settings 00:01:00

Don't just take our word for it

Select your currency