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Course Curriculum

Course Curriculum

Welcome 00:01:00
Strategic Outline: Where are we now?
Your business: The Marketplace and your business’s position in it. 00:02:00
Define your brand messaging 00:02:00
Audience and personas? 00:05:00
Strategic Outline: Where do we want to be?
Defining your objectives 00:02:00
Outline your KPI’s and Measurement 00:04:00
Its time to Go to Market
Funnel stages for your business 00:04:00
Your customer’s journey 00:02:00
Channel Selection 00:03:00
Plan your tactics 00:02:00
Go To Market Plan 00:03:00
Budget 00:02:00
Ensure success
Looking for risks and pivot indicators 00:03:00
Implement measurement and tracking tools 00:01:00
Revisit KPI’s 00:02:00
Outro 00:01:00

Marketing Strategy for Business

4.7 ( 6 REVIEWS )
Duration: 0.65 Hours
Marketing Strategy for Business
  • Course Highlights

Fuel your brilliancy by doing a Marketing Strategy for Business course from us! We know about your talent, and we value it as well! To enhance your business expertise, gaining knowledge on comprehensive marketing strategy is vital.

After successfully completing this course, you will be able to run your business really smoothly and definitely gain a competitive advantage because we design our courses upon extensive research and analysis. Our easy to understand modules and topics will provide you with hands-on knowledge and insights to apply it for your own business and become successful. You will understand how to apply it to your marketplace analysis and business positioning, customer insights, planning tactics etc.

Enrol and accomplish this course with Skill Up to experience a novel way of online learning and sense the difference!

  • Learning outcome
  • Get a broad understanding of the marketplace and your business position in it
  • Learn calculating your audience and personas
  • Find out your objectives and thus KPI measurements
  • Understand your customers’ journey and learn tactics and market plan for your business
  • Know the budgeting and channel selection process
  • Ensure your success by looking for risks and pivot indicators
  • Learn implementing measurement and tracking tools
  • Requirements
  • No formal qualifications required, anyone from any academic background can take this course.
  • Access to any internet-enabled smart device.
  • Why should I take this course?
  • 1 hours of on-demand video lectures and downloadable resources.
  • Affordable premium-quality E-learning content, you can learn at your own pace.
  • You will receive a completion certificate upon completing the course.
  • Internationally recognized Accredited Qualification will boost up your resume.
  • You will learn the researched and proven approach adopted by successful salespeople to transform their careers.
  • You will be able to incorporate various practical sales techniques successfully and understand your customers better.
  • Who is this course for
  • For those who want to acquire knowledge on marketing strategy
  • Those who want to start a new business
  • Those who want to leverage their existing business
  • For those who want to add a new skill to thrive in their career


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