Course Highlights
This extensive course offers a thorough examination of both sales dynamics and marketing principles, and it is intended for those who aspire to be Sales and Marketing Coordinators. Participants will acquire important insights into the essential components of successful sales and marketing strategies, ranging from the fundamentals of sales, such as introduction, growth, and presentation skills, to the intricacies of marketing environments and consumer behaviour. The curriculum covers everything from fundamental ideas to sophisticated tactics, including sales conversations and the skill of convincing people through sales hypnosis.
The course also explores strategic marketing, emphasising the value of research methods, market segmentation, and the marketing process. Comprehending these elements is essential for Sales and Marketing Coordinators in order to create persuasive sales pitches and marketing plans that appeal to a wide range of consumers.
Finally, the programme stresses the value of having outstanding communication skills and the capacity to successfully negotiate the sales and marketing environment. In order to prepare them to meet obstacles with courage and inventiveness, students will study about the leverage and constraints inherent in sales and marketing. Participants will be well-prepared to put these skills to use at the end of the course, making decisions that have a significant impact and promote business expansion.
Learning outcome
- Master foundational and advanced sales techniques.
- Understand the marketing process and strategic marketing planning.
- Analyze consumer and business buying behavior.
- Conduct effective marketing research and utilize data.
- Develop compelling sales presentations.
- Negotiate successfully in sales scenarios.
- Enhance communication skills for professional settings.
Course media
Why should I take this course?
- Gain a competitive edge in the sales and marketing field.
- Acquire skills for applications.
- Enhance your career prospects as a Sales and Marketing Coordinator.
- Learn from industry experts about cutting-edge sales and marketing tactics.
- Empower yourself with negotiation and communication prowess.
Career Path
- Sales and Marketing Coordinator
- Business Development Manager
- Account Executive
- Marketing Manager
- Brand Strategist
- Customer Relationship Manager
- Market Research Analyst
Requirements
- No prior experience in sales or marketing is required.
- A keen interest in developing sales and marketing skills.
- Commitment to actively participate and apply learned concepts.
Course Curriculum
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Introduction to Sales
00:23:00
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Sales Growth
00:23:00
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Sales Hypnosis
00:20:00
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Sales Presentation
00:18:00
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Basics of Marketing
00:46:00
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The Process of Marketing
00:49:00
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Strategic Marketing
01:11:00
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Marketing Environment
00:29:00
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Market Segmentations
00:52:00
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Consumer Buying Behaviour
01:12:00
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Business Markets and Buying Behaviour
00:52:00
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Marketing Research
00:48:00
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Sales and Marketing1
00:26:00
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Leverage and Limitations
00:17:00
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Sales Negotiations
00:28:00
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Dealing with Customers
00:27:00
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Communication Skills
00:20:00
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Duration:10 hours, 21 minutes
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Access:1 Year
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Units:17
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