Course Highlights
This course opens up a wide range of career opportunities for learners. On completing the course, you can kickstart your journey as an Email Marketing Specialist. In this role, you’ll get to create and manage email campaigns, working with various clients or for a specific business. You’ll analyze data, test different strategies, and come up with creative solutions to reach more customers and increase sales.
Perhaps you are more inclined toward strategy and big-picture thinking. In that case, a career as a Digital Marketing Strategist could be your calling. This role lets you plan and implement a variety of digital marketing strategies, including email marketing. You’ll be in charge of maximizing companies online presence and boosting brand awareness.
For those with an entrepreneurial spirit, this course equips you with the skills needed to market your own business effectively. As a Business Owner or entrepreneur, the ability to connect with your customers directly through email can drastically improve your business’s growth.
The knowledge gained from this course also sets a strong foundation for roles like Marketing Manager, Email Automation Specialist, and even chief marketing officer. Whether it’s managing a marketing team, automating email campaigns, or overseeing a company’s entire marketing strategy, this course gives you the tools to succeed.
Learning outcome
- Gain an in-depth understanding of email marketing.
- Learn to grow and manage an effective email list.
- Master the art of email automation and copywriting.
- Understand and improve email deliverability.
- Implement lead capture and funnel strategy.
Course media
Why should I take this course?
- Master the art of email marketing, a vital digital marketing skill.
- Boost your career prospects in digital marketing.
- Implement effective email strategies in your own business.
- Develop a skillset in list management and email automation.
- Earn a certification that attests to your email marketing expertise.
Career Path
- Marketing Specialist
- Digital Marketing Strategist
- Business Owner/Entrepreneur
- Marketing Manager
- Email Automation Specialist
Requirements
- Basic understanding of marketing concepts.
- Willingness to learn digital marketing techniques.
- Reliable internet connection for online learning.
Course Curriculum
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Email Marketing Masterclass How to Start and Grow an Email List Preview
00:05:00
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The Concepts of Email Marketing
00:04:00
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Using Capture Pages and Funnels for Leads
00:04:00
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Creating Email Lists
00:03:00
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Email Copywriting
00:04:00
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Email Deliverability
00:04:00
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Email Automation
00:04:00
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What makes an email list valuable?
00:05:00
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What Is A Double Opt-In Email List And Why Is It Important?
00:03:00
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How eBooks Help Generate Leads and Fill Sales Pipelines
00:03:00
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How to Generate more Leads with your Video Marketing
00:03:00
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Easy Ideas For Lead-Generating Content Marketing to Build Your Lists
00:05:00
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What is Email Automation & How Can Your Business Use it?
00:06:00
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What is an Email Marketing Autoresponder?
00:04:00
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Awesome Email Marketing Campaigns & How to Run Your Own
00:05:00
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Simple (But Powerful) Automated Email Sequences For Service Businesses
00:04:00
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Using Tags to Gaining Useful Insights From Email Segmentation
00:04:00
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Email Copy-writing Tips to Write Engaging Content Subscribers Want to Read
00:03:00
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Ways To Make People Actually Read Your Emails
00:07:00
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Ways to Make Your Emails More Engaging
00:06:00
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Psychological Triggers to Turn Email Marketing Prospects into Loyal Customers
00:04:00
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Tips for Writing Email Marketing Copy that Converts
00:04:00
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7 Best Practices for Email Deliverability
00:06:00
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How to Improve Your Email Deliverability (Step-by-Step)
00:04:00
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Blueprints for Email Copywriting
00:05:00
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7 Ways to Improve Your Email Deliverability
00:04:00
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How to Test Your Email Deliverability? A Step-by-Step Guide
00:04:00
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Rules of Email Marketing
00:05:00
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Types of Email Marketing Campaigns You Should Already be Using
00:05:00
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10 Email Marketing Terms Every Marketer Should Know
00:06:00
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The Importance of List Cleaning and Segmentation Tags
00:03:00
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Tips for Building Responsive Email Marketing Lists
00:04:00
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The Importance of Lead Capture Pages in Email Marketing
00:04:00
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The Importance of a Sales Funnel in Email Marketing
00:04:00
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Getting Leads from Facebook
00:04:00
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Types of Landing Pages and How to Use Them
00:04:00
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Types Of Online Sales Funnels That Work Really Well
00:05:00
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Review
00:01:00
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Assignment – Email Marketing
Offer Ends in

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Duration:2 hours, 42 minutes
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Access:1 Year
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Units:39

