BA in Business Management

Businesses across the world are constantly innovating in order to reach out to a wide variety of consumers. But at the heart of it all there are some core business principles that apply to any sector. Now with this BA (Hons) in Business Management course you can master these concepts from the comfort of your home via the internet.

This BA (Hons) level course is brought to you by the Anglia Ruskin University which will help you understand leadership, marketing, finance, human resources and much more in the world of modern day business. You will be trained to apply key business and management theories into real world challenges by going through a 2 year long course. This course is divided into 21 modules over 6 terms and covers a diverse range of topics like business analysis, international business, consumer behaviour, economics, international marketing and management related topics.

Furthermore, given that this course is a Bachelor level course, you will have the opportunity to work on an undergraduate project that will test your skills developed throughout the course. Now if you are thinking about making a commitment to learning business management, then get this course now.

Term 1

International Business in Focus – Get an insight into what drives general business behaviour in ever changing global environment. Learn more about economic challenges, factors that lead to growth in business, and how this growth is related to both Foreign Direct Investment (FDI) and multinational activity. Also see the importance of pricing, advertising and product development before moving onto importance of corporate alliances and micro vs., macroeconomic policies.

Economics for Business and Management – An introductory module to teach you the fundamentals of economics and how to apply key insights to business and management applications. You will use real world examples to illustrate economic principles and carry out non-technical analysis through verbal reasoning and graphical methods. This module will also look into micro and macro economics in order to understand their impact on business behaviour.

Introduction to Accounting and Finance – Discover the basics of financial reporting, the principals of financial and management accounting, and principal financial statements. Learn to utilize decision making techniques to handle organisational problems. You will also learn to apply your learnt skills and knowledge to identify those responsible for planning, decision making and control. Also discover the fundamentals of cost data collection, analysis and allocation of costs, costing of products and services using costing techniques, short term decision making – cost volume profit analysis, and budgeting and budgetary control.

Term 2

Academic Skills – Discover what it takes to be a higher education student with specific references to business management. You will develop both practical and academic skills necessary to be an undergraduate student, particularly in business degree programs. You will learn about: time management; reading and note taking, critical analysis, critical writing, essay writing, reporting writing, preparing for exams, referencing, the use of information technology and associated software packages, presentation skills, problem solving, both individually and in teams which will all lead for you to be a better self learner.

Marketing Essentials – Understand the importance of marketing and its relationship with human resource management, accounting and finance, and resource allocation activities – which leads to the success or failure of any organisation. In this module you will develop skills and knowledge that will help you move onto future speciality programmes. This module will also focus on the role of marketing management in marketing mix processes, along with alternative approaches in the use of marketing mix.

Analysis of Business – Widely used business analysis through important measures and techniques along with spreadsheet packages. Develop relevant employability and professional skills by interpreting and applying various quantitative methods and techniques, along with improving your computer skills.

Introduction to People, Organization & Management – Here you will learn about the principals and theories of management and organisational behaviour, and how individuals react to their applications. Furthermore you will learn about management processes such as use of power, politics and leadership.

Term 3

International Business – Learn about important aspects of international business like external challenges in terms of economic, political, cultural, ethical and legal fields. You will also take a look at how to handle these challenges along with understanding the importance of multi-disciplinary perspective for purposes of analysis. Up-to-date case studies are also discussed.

Consumer Behaviour – Understand consumer behaviour in business-to-consumer (B2C) markets, the role of marketing, and effective consumer marketing

Enterprise and Entrepreneurial Management – Develop an understanding of key stages associated with a business start up through utilization of current academic literature and its application to practical enterprise and entrepreneurial management. Also explore the practical skills needed to establish new ventures like creativity, management, leadership and more.

Term 4

Systems and Operations Management – Discover how systems and operations are key factors for customer experience and managing processes, importance of systems for value chain and supply chain management, and the operational process and information systems perspective. With the help of these theories and models, you will be able to identify rooms for improvement in existing organisation which in turn will develop your problem solving skills.

Business Research Methods – Learn about different research methods through practical and real life experiences, which will help you explore philosophical debates and underlying business and management research in reference to current business practices.

Business Economics – Develop your research skills further with this module. Focus more on key research skills that are involved in primary, secondary and mixed methods business management research. Learn the important of research in the world of business, review academic literature, write research proposal, how to choose between analytical techniques and different research tools and how to analyse qualitative and quantitative data.

Term 5

Improving Organisation Performance – Sustaining organisations through high performance work organisation (HPWO) and getting supervisors involved in performance management processes. This helps you develop management and organisational skills. This is further elaborated through observing communication techniques, diversity promotion through high performance culture, trust and more.

International Marketing – Overcome cultural issues and communicate with your target audience through understanding marketing from an international perspective.

Marketing Consultancy – Take on a marketing project for a client organisation or a case study consultancy and put your theory to the test.

Strategic Management Analysis – This modules looks into the strategic analysis of organisations in regards to competitive positioning, its strategy with its environment and its management style and culture.

Term 6

Sustainable Management Futures – Take a look into the ever evolving context of sustainable management by observing futures perspective on management, organisations and the changing nature of business enterprise models. This module will also help you develop a ‘futures mindset’ from a variety of perspective, including ethical and entrepreneurial; tolerant and innovative; and responsible and responsive.

Organisational Change Management – Observe how team work leads to achieving business goals, overcoming challenges, how changes affect employees, and how organisations try to achieve a high level of employee engagement by re-shaping their attitudes.

Strategic Management in Action – Review techniques for identifying and evaluating the strategic options available to organisations, taking into account modern approaches to strategy formulation in the global context. Also see the various problems with the implementation of said strategic options selected, with a special look on resources, people and systems.

Undergraduate Major Project – Finally take part in the substantially large piece of individual research and/or product development work on selected topics and put to test everything you have learnt throughout the course.