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7 Reviews
91 Students
Overview
OverviewWhat makes a customer find you on Google, click your ad, watch your video and join your email list? This Digital Marketing and SEO Course Online is designed for beginners, small business owners, freelancers, marketing assistants and career changers who want a joined-up route into online promotion. This course brings core digital channels into one learning path:
✓ SEO, keyword research, Search Console and website optimisation.
✓ Google Ads, Google Analytics and campaign tracking.
✓ YouTube, LinkedIn, Twitter, Facebook and Instagram marketing.
✓ Email marketing, lead generation and mobile app promotion.
Through flexible online study, this digital marketing and SEO online course with certificate helps learners build confidence across search, paid advertising, analytics, social media and email. It suits anyone comparing a digital marketing course online, SEO course online with certificate or online digital marketing training in the UK.
Course Description
This digital marketing and SEO online course for beginners starts with useful web and marketing setup skills, including website checks, sitemap creation, mobile optimisation, domain research, Google Alerts and safer email practices. These early topics help learners understand the checks, tools and quick fixes that support stronger digital work before moving into search visibility and campaign activity.
The course then develops into SEO, covering Google Search Console, homepage optimisation, sitemaps, international targeting, keyword research, title tags, heading tags, internal and external links, backlinks, meta descriptions and website speed. From there, learners explore YouTube marketing, including account setup, channel optimisation, keyword research, YouTube SEO, paid advertising, competitor analysis and monetisation. Google Ads topics include campaign types, bidding, budgets, targeting, keyword selection and ad writing, while Google Analytics focuses on tracking code, filters, goals, paid campaign tracking and data segments.
Later sections cover email marketing tools, signup forms, lead capture, automation and email analytics. The course also introduces LinkedIn, Twitter, Facebook and Instagram marketing, including profile setup, audience growth, groups, ads, hashtags, remarketing and analytics. Finally, learners explore mobile app marketing, app store research, app promotion, installs, monetisation and ranking techniques. This structure makes it suitable for anyone seeking a Google Ads course online, Google Analytics course online, email marketing course online or social media marketing course online in one wider learning path.
Learning Outcome
Learning OutcomeBy completing this course, learners will be able to:
- Understand core digital marketing, SEO and online campaign channels.
- Analyse keywords, competitors, website visibility and campaign data.
- Develop stronger SEO, YouTube and social media optimisation awareness.
- Apply Google Ads, Google Analytics and tracking concepts.
- Evaluate email marketing, lead generation and automation opportunities.
- Demonstrate knowledge of Facebook, Instagram, LinkedIn and Twitter growth tools.
- Implement clearer digital marketing thinking across search, ads and content.
Who Is This Course For?
Who Is This Course For?This course is suitable for:
- Beginners wanting a clear SEO course for beginners with wider marketing skills.
- Small business owners aiming to improve search, ads and online visibility.
- Freelancers building SEO, social media and campaign support services.
- Marketing assistants comparing a digital marketing course with certificate.
- Career changers exploring SEO, PPC, analytics or social media roles.
- Entrepreneurs wanting stronger email, YouTube and app promotion awareness.
- Learners seeking SEO online courses with certificate for CV development.
Certificate of Achievement
Skill Up Recognised Certificate
Upon successful completion of the Digital Marketing Certification Course, you can request a Skill Up Recognised Certificate. This certification carries great significance and remains a testament to your skills for a lifetime.Â
- PDF Certificate + PDF Transcript: £14.99
- Hardcopy Certificate + Hardcopy Transcript: £19.99
- Delivery Charge: £10.00 (Applicable for International Students)
Click below to order your SkillUp Brand Recognised Certificate, complete your payment and get ready to upgrade your resume.Â
Order Your SkillUp Brand Recognised CertificateÂ
CPD Quality Standards Accredited Certificate
The CPD Quality Standards Accredited Certificate of Achievement is available for application when you successfully finish the Digital Marketing Certificate Course.Â
Order your CPD Quality Standards Accredited Certificate by clicking the link below, then finish the purchase process to bolster your professional portfolio.Â
Order Your CPD QS Certificate
Earn Your Accredited Certificate with Transcript
Save 20% with the coupon code SKILL20
Show Your Certified Identity with a CPD-QS Certificate
Perfect for employers, clients, or academic verification.
Career Path
Career PathThis course supports entry and progression across digital marketing, SEO, paid advertising, analytics, content and social media roles. Salaries vary by employer, location, portfolio, sector and experience, so learners should view the figures below as guidance rather than guaranteed outcomes.
- Digital Marketing Assistant / Executive: Supports SEO tasks, website updates, email campaigns, paid ads and reporting. This route suits learners building broad channel knowledge before moving into specialist work.|Entry-level digital marketing assistants often start around £23,500–£25,000, while officers or executives can reach £27,000–£30,000 with experience.
- SEO Specialist: Improves search visibility through keyword research, technical checks, content optimisation, backlinks and performance analysis. The SEO sections in this course can support early portfolio and website audit confidence.|UK salary ranges from £25,000–£50,000.
- PPC Specialist: Manages paid search activity, budgets, keywords, bids and advert performance. Google Ads awareness can help learners understand campaign setup and optimisation.|Junior PPC roles often start at £18,000–£25,000, while experienced managers may earn £40,000–£50,000.
- Social Media Manager: Plans platform content, engagement and campaign activity across Facebook, Instagram, LinkedIn and Twitter. This role suits learners who enjoy audience growth, messaging and analytics.|UK salary ranges from £25,000–£50,000.
- Web Content Editor: Creates and manages online text, images, video and social updates. SEO and content knowledge can support clearer publishing decisions.|Salary range: £25,000–£40,000.
- Marketing Manager: Leads campaigns, brand promotion and marketing teams. Wider digital knowledge can support progression into planning, reporting and leadership work.|Salary range: £30,000–£65,000.
Frequently Asked Questions
SEO, or search engine optimisation, improves a website so it can appear higher in search results. This Digital Marketing and SEO Course Online UK covers keyword research, title tags, meta descriptions, backlinks, Search Console and website optimisation.
Yes. This digital marketing and SEO online course for beginners starts with core web tools before moving into SEO, Google Ads, Google Analytics, email marketing, social media and mobile app promotion.
The main types of SEO include on-page SEO, off-page SEO, technical SEO and local SEO. This SEO course online with certificate introduces keywords, links, headings, sitemaps, speed and search visibility.
Yes. The course includes Google Ads course online topics such as campaign setup, bids, budgets, keywords and targeting. It also covers Google Analytics course online skills, including tracking, goals, filters and campaign data.
Yes. SEO can support roles in digital marketing, content, PPC, analytics and website management. This course helps learners build career-focused knowledge, although outcomes depend on experience, portfolio quality and employer needs.
Yes. This wider digital marketing course with certificate covers YouTube, LinkedIn, Twitter, Facebook, Instagram and email marketing, including setup, optimisation, engagement, ads, hashtags, automation and analytics.
Digital Marketing and SEO Reviews
Curriculum
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Welcome
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How to register your company
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How to see Email Sender’s Company and Logo in Your Gmail
00:02:00
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How to Generate sitemap of a website
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How to protect a website from Spam on WordPress
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Quick way to identify whether the website is Mobile optimized
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How to identify registration data of website
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How to identify duplicate content from the web
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How to create google alerts
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How to find the age of the domin
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How to check if the website server is down
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How to create text notes thatwill self destruct after being read
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How to send google search information to your friends
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How to find webhost of any website
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Discover new sites that are similar to what you like alredy
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How to easily highlight the important parts of a web page
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How to share you email online without worrying about spam
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How to get compute level answers without searching
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The easiest way to setup email reminders
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How to find the original URL tht’s hiding behind a short URL
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How to corrupt a file you shared online
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How to create a throwaway email
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How to check if your email account has been compromised
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How to register website on Google search console
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How to Optimize your website homepage
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How to add a sitemap on google search
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How to set international targeting on google search
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How to remove a URL from google search engine
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How to identify competitors keyword
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How to leverage top sites to get on google search results
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Discover powerful data analytics to mesure SEO performance
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How to do keyword research
00:11:00
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How to write perfect title tags for search engines
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How to optimise heading tags, external and internal links
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What are backlinks & how to get them
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How to write a perfect Meta description
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How to enhance speed & performance of your website
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Youtube account setup
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Account optimization
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How to create & setup Youtube channel banner
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Youtube channel tags, thumbnails & custom thumbnails
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Analyse Youtube keyword research
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Youtube SEO techniques
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What are Youtube cards & how does it work
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How to optimise comments & reply them in bulk
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How to grow your channel with competitor Analysis
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How to manage multiple YouTube accounts
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A simple yet powerful trick to increase your subscribers list
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Youtube Paid Advertising
00:13:00
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How to monetise your YouTube channel
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What are Google Ads & how does it work
00:16:00
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Account setup
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Competitors analysis
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Campaign types & how to select the right campaign
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Bids & Budgets
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How to target the right audience
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Google Ads advance campaign settings
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Choosing the right keywords
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How to write ads that gets more clicks
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How to install tracking code on your website
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How to add filters & remove internal traffic
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How to track paid campaigns
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How to look and analyse different segment data
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How to configure goals in google analysics
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How to link google Adwords account
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How to manage multiple analytics accounts
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How to remove spam traffic
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Email marketing tools set up ( Mailchimp and Gestresponse)
00:10:00
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How to install signup or popup forms on the website
00:17:00
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How to collect email address without a wbsite
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How to create a ‘Hook’ to your signup forms
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Discover the psychology behind acquiring more leads
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Email marketing automation process
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Email analytics
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How to increase your connections in no time
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Secret of LinkedIn InMails
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Discover the best ways to use Linkedin Groups
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How to setup a company page on Linkedin
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How to increase traffic to your website using Linkedin blog
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Twitter Account setup
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Knowing Twitter features
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Following twitter accounts
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Twitter profile optimisation
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How to get Twitter followers
00:10:00
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Posting first 5 tweets for engagement
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Leveraging Hashtags to increase your tweets visibility
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What are twitter polls & how do you use them
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A powerful trick to acquire customers on twitter
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How to get followers retweet your post
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How to embed a twitter button to your website or post
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Twitter analytics
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Set your Facebook page
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Facebook Icon, cover image & description
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How to get your first page likes
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Discover how to increase your page likes
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How to manage multiple Facebook page
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Facebook comments
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Leveraging Facebook groups
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Facebook Autoposting
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Run a competition
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Facebook Ads
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How to get best out of Facebook
00:15:00
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Facebook pixel & Re-marketing
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How to setup a Instagram business profile
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Set up Instagram bio & profile image
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Leveraging Instagram accounts
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A simple way to create free content on Instagram
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Secret of hashtags on Instagram
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Reposting Instagram App
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How to get genuine Instagram followers
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Discover how to grow your business through Instagram stories
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How to get your posts reposted on Instgram by influncers
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A quick way to do App store marketing research
00:16:00
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How to discover the estimate size of your market
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Discover the best ways to promote your app
00:15:00
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App installs via Facebook Ads
00:16:00
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App installs via Google Ads
00:14:00
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How to make money from your app
00:08:00
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How to optimise your App store listing ?
00:14:00
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Discover growth hacking techniques for App downloads
00:09:00
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Techniques to get to the top of App store ranking
00:07:00
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Order Your Certificate
00:01:00
Offer Ends in
TAKE ALL COURSES FOR £99-
Duration:11 hours, 16 minutes
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Access:1 Year
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Units:122
