Have you ever felt the pulse of the market? Felt its ebb and flow, its intricate weavings of demand and supply? Our “Marketing & CRM” course invites you to enter this vibrant arena, revealing the art and science behind each business decision. The opening module initiates you into the world of market segmentation, a pivotal tool that enables businesses to connect with their target audiences more effectively. Further, you’ll understand the profound role marketing plays in augmenting the sale of products and services.
As you proceed, the course shifts its lens to the digital realm, a space that’s redefining the way we understand and engage with marketing. While digital marketing offers a plethora of opportunities, it’s equally crucial to recognise its inherent challenges. This Marketing & CRM course equips you with the knowledge of both, giving you a balanced perspective. The advantages and disadvantages of digital marketing will be laid out, ensuring you’re well-informed to make strategic decisions.
Lastly, the course culminates in a detailed Customer Relationship Management (CRM) exploration. In today’s data-driven age, a brand’s and its customers’ relationship is more important than ever. Understand the essence of CRM, the technological tools that drive it, and the significance of digital technologies in maintaining pristine data. By the end, you’ll appreciate the complexities of marketing and the value of nurturing and managing customer relationships in a digitised world.
Understand the principles and applications of market segmentation.
Recognise the pivotal impact of marketing strategies on sales.
Gain proficiency in the fundamentals of digital marketing.
Evaluate the benefits and drawbacks of digital marketing platforms.
Develop an in-depth understanding of customer relationship management.
Master techniques to elevate sales through effective marketing.
Learn the importance of data quality in the digital age.
Boost your credibility in the marketing industry.
Digital Marketing Strategist
Data Quality Manager
Market Segmentation Specialist
CRM System Developer
A basic understanding of marketing principles
Access to a computer or digital device with an internet connection
Enthusiasm to learn about the synergy of marketing and CRM
Section 01: Market Segmentation
Section 02: Role of Marketing in Enhancing the Sale of Products and Services
Role of Marketing in Enhancing the Sale of Products and Services
Section 03: Digital Marketing
Section 04: Advantages and Disadvantages of Digital Marketing
Advantages and Disadvantages of Digital Marketing
Section 05: Customer Relationship Management
Customer Relationship Management
Section 06: CRM System and Digital Technologies
CRM System and Digital Technologies
Section 07: Digital Technologies and Data Cleansing
Digital Technologies and Data Cleansing
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Very informative for the freshers like me. Learned a lot of things about digital marketing. I'm really thankful.
It was a great experience. The course was jampacked with excellent information. And when I needed help, Skill-up helped me with technical problems instantly. Fast feedback.
I am currently signed on to several courses with skill up. I have just finished my second one. The courses are informative and good for all types of learners. I recommend them.
The support team was FANTASTIC!!! Very quick to respond and even though I was nervous as I am not good at tests, they made me feel comfortable.
I am very grateful for the support
Completed the Level 3 Mental Health Support Worker course, very good and highly recommend it.
Very good course, enjoyed it thoroughly and important in my line of work as a Support worker.
I am pleased to have completed my online course in Mental Health First Aid with SkillUp. All the modules were detailed & comprehensive with review questions, which really helped me to grasp the information & prepared me well for the mock test & final exam.
I was a bit nervous about the course but I gave a try,it's perfect and I still can't believe I paid a peanut to acquire such a course,the sliding show and introduction was well understood.i will recommend skill up to anyone interested to persuade a meaningful career,and also to the support team keep doing the good work.💪
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