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Corporate & Strategic Communication Skills for Managers
Course Highlights Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step …
- Course Highlights
Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step training course. This Corporate & Strategic Communication Skills for Managers has been specially designed to help learners gain a good command of Corporate & Strategic Communication Skills for Managers, providing them with a solid foundation of knowledge to become a qualified professional.
Through this Corporate & Strategic Communication Skills for Managers, you will gain both practical and theoretical understanding of Corporate & Strategic Communication Skills for Managers that will increase your employability in this field, help you stand out from the competition and boost your earning potential in no time.
Not only that, but this training includes up-to-date knowledge and techniques that will ensure you have the most in-demand skills to rise to the top of the industry. This qualification is fully accredited, broken down into several manageable modules, ideal for aspiring professionals.
Course Curriculum
Course Curriculum
| Section 01: Basic Communication Skills | |||
| Definition of Communication | 00:03:00 | ||
| Elements of Communication | 00:04:00 | ||
| Communication Styles | 00:03:00 | ||
| Steps in Communication Process | 00:01:00 | ||
| Step 1 of Communication Process | 00:02:00 | ||
| Step 1 Explained – Goal and preparation | 00:05:00 | ||
| Step 1 Explained – Practicing Positive Intent | 00:02:00 | ||
| Step 1 Explained – Understanding Assumptions | 00:06:00 | ||
| Step 2 of Communication Process | 00:04:00 | ||
| Characteristics of Clear Message | 00:04:00 | ||
| Three Different Communication Styles | 00:06:00 | ||
| Assertive Communication Style | 00:02:00 | ||
| Body Language and Signals | 00:03:00 | ||
| Third Step in Communication – Seeing Feedback | 00:04:00 | ||
| Listening Skills – Listen with Compassion | 00:04:00 | ||
| Listening Skills – Meaning of Paraphrasing | 00:02:00 | ||
| Ways to Improve Communication and Knowledge Check | 00:05:00 | ||
| Increase Effectiveness of Communication | 00:08:00 | ||
| 8 Guidelines for Giving Praise and Feedback | 00:05:00 | ||
| Additional Tips for Effective Communications | 00:09:00 | ||
| Section 02: Communication in Organisations & Strategic Communications | |||
| Communication Requirements in Business | 00:08:00 | ||
| Skills required in corporate communication | 00:06:00 | ||
| Interactive Communications | 00:08:00 | ||
| Reason why Communication Fails | 00:03:00 | ||
| Communication Channels and Their Problems | 00:06:00 | ||
| Indications of Incompetent Communication | 00:06:00 | ||
| Other reasons for Communication failure | 00:04:00 | ||
| Strategic Communication Liner Model | 00:05:00 | ||
| Strategic Communication Adaptive Model | 00:04:00 | ||
| Strategic Communication Interpretive Model | 00:04:00 | ||
| Strategic Communication in Public Communication | 00:09:00 | ||
| Resources and Audience for Strategic Public Communication | 00:07:00 | ||
| Source of Strategic Communication | 00:05:00 | ||
| Strategic Communication – Summary of three models | 00:12:00 | ||
| Strategic Communication – Guidelines for Interpretative Models | 00:05:00 | ||
| Strategic Communication – Public Communications | 00:11:00 | ||
| Internal Communication – Orientation | 00:09:00 | ||
| Internal Communication – Moral Compansation and Benefits | 00:07:00 | ||
| Internal Communication – Organisation Change | 00:07:00 | ||
| External Communication – Issues Management | 00:06:00 | ||
| External Communication and PR | 00:05:00 | ||
| External Communication – Issue Management – Organisation Response | 00:13:00 | ||
| External Communication – Image Management and Issue Advocacy | 00:06:00 | ||
| External Communication – Risk and Crisis Communication | 00:10:00 | ||
| Case Study on Corporate Strategic Communication | 00:09:00 | ||
| Section 03: How to Make Strategic Communication Plans | |||
| What is Strategy? | 00:06:00 | ||
| What is Communication Strategy? | 00:05:00 | ||
| When Communication Strategy is required | 00:04:00 | ||
| Why Communication Strategy is required | 00:03:00 | ||
| Information we need before making strategy | 00:08:00 | ||
| Setting Goals and Identify Audience | 00:08:00 | ||
| Catagorise your Audience to help draft right message | 00:04:00 | ||
| Drafting Message to cater your audience | 00:04:00 | ||
| Channels and Timing of Communication | 00:05:00 | ||
| Resources risk and Evaluation of communication strategy | 00:04:00 | ||
| Summary of Communication Strategy | 00:03:00 | ||
| Strategic Communication Plan Template | 00:04:00 | ||
| Strategic Communication Plan | 00:04:00 | ||
| Difference between Strategic and Tactical Communication | 00:03:00 | ||
| Traditional Planning and why Refreshed Approached | 00:05:00 | ||
| Change Management – What are concerns? | 00:03:00 | ||
| Refreshed Approach to Communication Planning | 00:07:00 | ||
| Possible Problems in Communication Plan, Success measurement | 00:06:00 | ||
| Measure, Feedback and Manage Cynics | 00:03:00 | ||
| Social Aspects of Communication Strategy | 00:12:00 | ||
| Additional Planning on Social Aspects of Communication Strategy | 00:04:00 | ||
| Strategic Communication – American Airlines Case Study | 00:33:00 | ||
| Section 04: Group Discussions Skills | |||
| How to Succeed in Group Communication | 00:10:00 | ||
| Defining Group Communication | 00:08:00 | ||
| Elements of Group Communication and Types of Group | 00:08:00 | ||
| Advantages and Disadvantages of Group Discussion | 00:08:00 | ||
| How to prepare for group Discussion | 00:07:00 | ||
| Practice for group Discussion and other aspects | 00:08:00 | ||
| Dos and Don’t group Discussion | 00:08:00 | ||
| Section 05: Communication Skills for Conflict Resolution | |||
| Summary of previous class | 00:05:00 | ||
| What is conflict – class discussion? | 00:07:00 | ||
| Communication in Conflict | 00:08:00 | ||
| Meaning of Positive intent in difficult situations | 00:09:00 | ||
| Positive Intent – Example | 00:05:00 | ||
| De-escalating Emotions as a method to communicate in Conflicts | 00:06:00 | ||
| Detached Responsibility method in resolving conflicts | 00:13:00 | ||
| Keys to handle Angry Peoples | 00:06:00 | ||
| Keys to deal with denial | 00:04:00 | ||
| Uncovering Hidden Agendas | 00:06:00 | ||
| Giving Negative Feedback | 00:09:00 | ||
| Receiving Negative Feedback and Exercise | 00:08:00 | ||
| Assignment | |||
| Assignment – Corporate & Strategic Communication Skills for Managers | 00:00:00 | ||
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1 Year Access 
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8 hours, 58 minutes