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5 Reviews
79 Students
Overview
OverviewGoogle Analytics Fundamentals introduces the core framework behind data-driven website measurement. The Certificate in Google Analytics Fundamentals explores account creation, configuration, reporting, and performance tracking across platforms such as WordPress, HTML sites, and custom builders. Moreover, it guides learners through audience insights, goal configuration, integrations, and real-time monitoring. This structured programme ensures confident navigation, accurate data exports, and informed digital evaluation for measurable online growth.
Course Description
Numbers tell stories; however, only those who can interpret them lead the conversation. The Google Analytics Fundamentals Course transforms raw metrics into meaningful direction. From initial setup to advanced configuration, this programme walks you through account creation, website linking, and structured reporting so you can track digital performance with clarity and precision.
Furthermore, the Google Analytics Fundamentals Course covers navigation tools, intelligence events, custom segments, and goal tracking. As a result, learners can interpret audience behaviour, identify geographic trends, and evaluate marketing activity effectively. Real-time reporting and tailored dashboards allow immediate performance reviews, while export features simplify deeper evaluation.
In addition, the Google Analytics Fundamentals Course explores Google integrations, third-party connections, and reporting templates to enhance workflow efficiency. Consequently, you can streamline analytics processes, refine website strategy, and make confident data-led decisions. This certificate strengthens analytical capability and positions you for measurable digital success in competitive online environments.
Note: Skill-up is a Janets-approved resale partner for Quality Licence Scheme Endorsed courses.
Key Benefits
Key Benefits- Develop structured website tracking for measurable digital performance
- Configure analytics tools for accurate traffic evaluation
- Strengthen campaign measurement through advanced reporting features
- Improve strategic planning using audience insights and behaviour data
- Increase efficiency with integrations and automated templates
Certificate of Achievement
Free QLS Certificate Included
Quality Licence Scheme Endorsed CertificateÂ
Upon completing the final assessment, you can apply for the Quality Licence Scheme Endorsed Certificate of Achievement. Endorsed certificates can be ordered and delivered to your home by post.
An extra £10 postage charge will be required for students leaving overseas.Â
Skill Up Recognised Certificate
Upon successfully completing this course, you can request a Skill Up Recognised Certificate. This certificate holds significant value, and its validation will endure throughout your lifetime.
1. PDF Certificate + PDF Transcript: FREE With This Course
Note: There are no discount coupons available for this course at the moment. Â
Learning Outcome
- Set up and manage a Google Analytics account independently
- Connect WordPress, HTML, and custom-built websites correctly
- Configure goals, segments, and intelligence alerts effectively
- Generate customised reports and export analytical data
- Interpret audience location and interest metrics accurately
Who Is This Course For?
Who Is This Course For?- Digital marketing beginners seeking analytical capability
- Website owners aiming to monitor visitor activity
- Content creators tracking engagement performance
- Business managers reviewing online campaigns
- Entrepreneurs building measurable growth strategies
Career Path
Career Path- Digital Marketing Assistant – £22,000–£28,000 per year
- SEO Executive – £24,000–£35,000 per year
- PPC Executive – £26,000–£40,000 per year
- Web Analyst – £30,000–£50,000 per year
- Digital Marketing Manager – £38,000–£65,000 per year
Frequently Asked Questions
The course covers account setup, website integration, real-time reports, audience analysis, custom segments, goals, integrations, and structured data exports.
Yes, it starts with navigation basics and gradually introduces configuration, reporting tools, and performance evaluation techniques.
The programme explains step-by-step linking methods for WordPress, HTML platforms, and custom site builders.
Yes, you will configure objectives, intelligence alerts, and reporting dashboards to monitor website performance accurately.
Yes, analytics knowledge is highly valued in SEO, PPC, and digital strategy roles across UK industries.
Google Analytics Fundamentals Course with Free Certificate Reviews
A well-organised and highly valuable course with clear, easy-to-understand guidance throughout. I’ve gained knowledge that’s directly relevant to my day-to-day responsibilities. It’s given me greater confidence in applying these skills professionally.
Engaging content delivered in a straightforward and structured format. The examples were realistic and helped reinforce key concepts effectively. I would certainly recommend it to colleagues looking to upskill
Comprehensive, insightful and professionally presented from start to finish. The course materials were clear and well supported. A worthwhile investment for anyone serious about career development
Curriculum
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Module 01: Overview
00:02:00
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Module 02: Navigation and Admin
00:03:00
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Module 03: Creating a New Google Analytics Account
00:03:00
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Module 04: Website Account Creation
00:05:00
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Module 05: Connecting To WordPress Website
00:03:00
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Module 06: Connecting To HTML Site
00:03:00
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Module 07: Connect Custom Page and Site Builders
00:03:00
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Module 08: Setting Up Annotations
00:03:00
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Module 09: Setting Up Intelligence Events
00:03:00
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Module 10: Set Up Custom Segments
00:02:00
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Module 11: Export Data for Analysis
00:03:00
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Module 12: Set Up Custom Reports
00:03:00
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Module 13: Set Up Google Integrations
00:03:00
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Module 14: Google Analytics Templates
00:02:00
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Module 15: Real Time Reporting
00:02:00
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Module 16: Setting Up Goals
00:04:00
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Module 17: Third Party Integrations
00:03:00
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Module 18: Audience Menu Overview
00:04:00
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Module 19: Interests and Geography
00:03:00
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Module 20: Conclusion
00:01:00
00:02:00 
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Submit Your Assignment & Order QLS Certificate
Offer Ends in
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Duration:Self-paced Learning
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Access:1 Year
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Units:21
